Advertising

Recent Answers

2009-11-16 Advertising - Delays:

Blair, Thank you for your candor. Project delays… yikes! All too often this can be a two way street as creative is not always the most efficient due to lack of process, egos and well, that's creative

2009-11-15 Public Relations - opening a cafe in a hotel:

Daniel, Thanks for you question. You have an excellent window of opportunity to garner some free publicity. I would suggest the hotel join the local chamber-of-commerce. Then create a grand opening

2009-11-11 Advertising - Advertising Direction:

Mikayla, For myself, I would set my sites on either position, but know that both are up the chain at any modest size to large agency. No one that I know graduate and achieve this position without having

2009-11-11 Advertising - follow-up to previously asked question:

Stacey, People seem to do parts of the retainer formula and not all of it. I for 1 cannot understand why agencies would set a budget amount, work past the budget and NOT bill for it. Why are you in

2009-11-11 Advertising - How you started:

Mikaya, I didn't know what a "copywriter" was when I graduated from college (with degrees in Literature and Philosophy). While job searching, I read a help-wanted ad from a radio production company