Marketing/Expert Profile


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Expertise

I can answer questions about all marketing although my specialty is Guerrilla Marketing. If you don't have the budget of Wal-Mart, you need Guerrilla Marketing. If you're not familiar with Guerrilla Marketing, the premise is that you can do what the big boys do, but less expensively, if you're willing to use your time, energy, and creativity.

Experience in the area

42 years of experience marketing companies that I have founded, developed and sold, starting with my research and typing service for college students when I was 10.

Education/Credentials

Graduate of Texas A&M University

Average Ratings

Recent Reviews from Users

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    K = Knowledgeability    C = Clarity of Response    T = Timeliness    P = Politeness
UserDateKCTPComments
F.09/14/09101010Thank you for the clear and concise .....
Farley05/26/0910101010Prompt and practicle perspective.
Farley05/25/0910101010Russel provided me with straight forward and .....
nawd04/07/0910101010thanks russel for your great answer.
Scott02/21/0910101010 

Recent Answers from Russel Ray

2009-05-25 introducing a new service to the market:

Hey, Farley. Web sites have become so easy to do that anyone can do them. Therein lies the problem. Too many people think that just because it's easy, they can do a great job. That couldn't be further

2009-05-15 evaluation and control system:

Hey, Trung. Any business should have goals and a system in place for tracking and analyzing how, when, and if those goals are attained. As a small business, I look at my results each day. When I

2009-05-12 marketing:

Hey, Marcy. Perceived value often comes from branding or being first to market. Quite often it also has a higher price and much better quality. For example, when Hewlett Packard released the first

2009-04-05 radio listeners:

Hey, Nawd. Here in the United States, they do surveys. Some are just telephone surveys, like "Are you watching television right now? If so, what station? How often do you watch television? What stations

2009-03-30 Follow-up:

Hey, Kovic. Some people pay by the hour, some pay by the number of flyers delivered, and others do a combination. I prefer by the hour because I know that when you pay by the number of flyers put

 

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