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Expert Profile: Laurie Boyce

Expertise:  I serve as a marketing consultant and focus much of my time on helping clients to discover their true brand identity, and to build a cohesive marketing strategy. I cover all aspects of marketing communications including copywriting, marketing planning, media planning, graphic design, logo design, and web design.

Experience in the area
With more than 12 years of experience in graphic design, marketing, and publishing, I am uniquely positioned to serve as a strategic partner to individual business owners, and organizations. I worked for several years with an international publisher marketing hundreds of products, coordinating numerous events, and serving as a resource for more than 100 sales reps. I apply a big business mentality to small businesses and guide them through to the most important steps to take in establishing a brand. I don't believe in a cookie-cutter approach. Each client deserves a customized marketing plan, and a solution that meets their business need, and their marketing budget.

Organizations
American Marketing Association

Education/Credentials
AAS in Graphic Design, BS in Business Administration

Ask a Question       View Past Answers       View Ratings            
What do you like about this subject?  Marketing is a living and breathing subject. Every day presents a new challenge from my clients, and I enjoy coming up with customized and unique solutions. Marketing has evolved immensely over the past 9 years that I have worked in the industry, and continues to evolve. I get bored easy, so Marketing is the perfect industry for me!
Average Ratings
Prestige Points: 160
Knowledge   10.0   Best of the best
Clarity of Response   10.0   Best of the best
Timeliness   10.0   Best of the best
Politeness   10.0   Best of the best
Number Of Questions
(in Past 24 Hours)
0
Max Questions to be Asked
(in 24 Hour period)
5
Total Questions
(since joining AllExperts)
26
Recent Reviews from Users
KnowlClarityTimePolitenessDate
1010101007/14/08
1010101007/07/08
1010101003/30/08
1010101002/28/08
1010101002/25/08
User Comments
thank you
(Bernidette on 07/14/08)
Thank you Laurie for your reply and suggestions. I really appreciate it. Best..Mike E.
(Mike on 07/07/08)
Thanks for the well-thought out, helpful answer!
(Kristin on 02/28/08)
Thank you immensely Laurie, for replying again! You have greatly assisted me in the understanding of my issue. Best..Mike E.
(Mike on 02/25/08)
View All Comments
Ask a Question       View Past Answers       View Ratings            

Recent Answers from Laurie Boyce
2008-08-20  MARKETING The Marketing Department supports all other departments with an end goal of driving sales. Sales and Marketing are the most closely aligned, with marketing priming the pump for sales to go in for the close...
2008-07-25  career questions Hi Danielle, It depends on the company you work for. In some cases you may work for a company that attends a lot of tradeshows, or travels with sales reps, and you may be expected to travel. Usually...
2008-07-25  career questions Hi Danielle, I started my career in the field of graphic design and moved into a Marketing Communications role, and from there to a strategic role. My path is not a traditional one, I moved through the...
2008-07-10  Systems Management Service (SMS) Consulting/Agency Hello Bernidette, I am not too familiar with the SMS Consulting industry, but as I advise all of my clients, I would suggest to you that you position your company as an expert in your field. Until you...
2008-03-26  I have a potential client who wants to see sample sites Hello, Your best bet is to build a site to show him! At a minimum, you should have your own to market your services. It is a tough road when you are starting out, and you don't have a lot to show....
More Answers for "Marketing"


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