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Mark Siebert

U.S.
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Expertise

How do you determine if a business is franchisable? What must a company do in order to franchise? Is the current economic client conducive to franchising? How fast do franchise companies usually grow? What types of businesses are best suited for franchising? What are the franchise growth industries? Should I license my business? How do I expand my business? Looking for a Business Consultant? What is included in an Operations Manual?

Experience in the area

I have worked with hundreds of franchisors, from start-up operations to corporate giants. A franchise consultant since 1985, I founded the iFranchise Group in 1999 as an organization dedicated to developing long-term relationships with successful franchisor clientele. I am considered an expert in evaluating companies for franchisability and structuring franchise programs. I have personally assisted over 30 Fortune 1000 companies and over 200 start-up franchisors. I am frequently called upon as an expert witness in franchise-related cases, and am widely quoted in the business press. I am a regular columnist for Franchise Times and Entrepreneur.com.

Organizations

International Franchise Association

Publications

Franchise Times (monthly column) Entrepreneur.com (monthly column)

Education/Credentials

Northern Illinois University

Awards and Honors

Franchise Times 20 to Watch (2002) International Franchise Association Member Recruitment Award (multiple years) AAFD Supporting Member of the Year; Top Quality Franchising Chairman's Award

Past/Present Clients

Massage Envy; GarageTek; i9 Sports; Milio's Sandwiches; Andy's Frozen Custard; EVOS; Capriotti's Sandwich Shop; Perkins; Ace Hardware Japan; Praxair; Auntie Anne's

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