Public Relations/Expert Profile


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Expertise

I can help answer most questions related to engaging public relations in any endeavor. People often overlook PR opportunities or do not understand the nuance of generating free promotional buzz for their cause. I can help in any step of the process: situation analysis, strategy, planning, tactics, audience targeting, writing and evaluation.

Experience in the area

I have earned my APR (accredited in public relations) through the Public Relations Society of America (PRSA). I have over 20 years of experience in public relations, marketing and writing for small and large businesses and non-profit organizations.

Organizations

PRSA

Publications

PR Tactics

Education/Credentials

Bachelor of Journalism, University of Nebraska-Lincoln Public Affairs Officer, United States Naval Reserve

Average Ratings

Recent Reviews from Users

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    K = Knowledgeability    C = Clarity of Response    P = Politeness
UserDateKCPComments
Mary03/13/16101010Sensible, do-able information.
Mary03/10/16101010Excellent answer
Demetrius06/29/15101010Ms. Suggs is helpful, knowledgeable , clear and .....
Demetrius05/22/15101010Ms. Sugggs is a helpful expert. Recommended .....
Demetrius01/31/14101010Ms. Suggs is clear and knowledgeable.

Recent Answers from Susan Suggs, APR

2016-03-10 PR:

Hello -    For media list, you could do either a list yourself or PRweb. What I often do is incorporate both. Use a media tool like PR to send out to a general list and develop my own top 10 or 20 outlets

2016-02-20 PR:

Hello -    Good question. PR Web is a distribution tool that can help with reaching media outlets. It doesn't produce the same results for all.    If your contest will be on Instagram, any promotion, sharing

2015-05-19 telecommute:

Hello-  Your question pertains to telecommuting. Are you referring to freelance? Many companies hire freelance professionals and use online sites like coworks to recruit talent.    If you are asking about

2013-11-08 how to make media connections:

Hello -    Congratulations to you on starting on an internship. You didn't mention where the internship is or what you would be doing, but any opportunity to build your experience should be beneficial

2013-06-11 advice on how to build connections with journalists:

Hello -    From your question, it appears your promotion will be for your friend the musician, and also the studio. An event/party at the studio is a great idea to promote the studio and feature musicians

 

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