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Expert Profile: Eric Hofer

Expertise:  Over 27 years experience, with 17 in international FMCG in back office operations and in field sales and data collection, including design, development and deployment of Handhelds, Marketing Equipment (Service, Tracking and Return on Investment), reporting and Vending management. Have participated on the launch of operations in new markets, and re-engineered the back office in several countries.

Experience in the area
Designed and led the development and deployment internal ERP system for Pepsi used in On-Premise/Vending in 13 markets. Designed 2 handheld systems, the latest is now deployed in 4 markets internationally. Re-engineered the back office functions (settlements, despatch, invoicing, credit control, etc) for over 20 snack, confectionary and beverage operators. Developing software: Progress, VB, Access, C, Sybase, SA

Organizations
Innovative-Selling Solutions

Publications
BudapestSun

Education/Credentials
State University of New York - BA Economics NYU - Courant - Graduate work - Computing

Past/Present clients
PepsiAmericas PepsiCola International PepsiCola Company British Steel British Telecom Britvic (Pepsi's bottler in the UK) AT&T BellSouth Mars Overseas Bottling Pepsi France Matutano (Frito-Lay Spain) Frito-Lay Pepsi Foods International Chase Manhattan Bank Kidder Peabody National Power SmithKline Beecham Mars Overseas Bottling (Pepsi Azerbaijan) A&P Bottling (Pepsi Serbia & Montenegro) Iberia Bottlers (Pepsi Georgia)

Ask a Question       View Past Answers       View Ratings            
What do you still hope to achieve/learn in this field?  I'm learning all the time about the different ways of doing business and applying best practices to new business cultures. Our teams are working in several countries: in the CIS, Central Europe, Middle East.
Average Ratings
Prestige Points: 550
Knowledge   9.75   Best of the best
Clarity of Response   9.81   Best of the best
Timeliness   9.88   Best of the best
Politeness   9.88   Best of the best
Number Of Questions
(in Past 24 Hours)
0
Max Questions to be Asked
(in 24 Hour period)
5
Total Questions
(since joining AllExperts)
55
Recent Reviews from Users
KnowlClarityTimePolitenessDate
1010101011/27/08
1010101011/27/08
1010101010/28/08
1010101009/30/08
10101010/17/08
User Comments
Outstanding feedback. I have been searching for answers for a long time and Eric was the first source that nailed down what I needed to know.
(rich on 11/27/08)
Outstanding feedback. The feedback was always timely, and perfect clarity. There is no question that his knowledge is a 10.
(Rich on 10/28/08)
Great feedback. Incredibly thorough and knowledgable. Ive asked a number of question on allexperts and this is by far the best feedback I have received.
(Rob on 09/30/08)
Excellent responses, gave me many insights into my business. HIGHLY recommended.
(Robert on 10/17/08)
View All Comments
Ask a Question       View Past Answers       View Ratings            

Recent Answers from Eric Hofer
2008-11-22  energy drink start up This is a "length of string" question: eg. there's no "right" answer. You need to do a business plan, establish resources available, competition, marketing, niche of market, route to market, how you...
2008-11-18  beverage distribution Anthony, I'm wondering, how it is that you're a startup in the US with an energy drink that is bottled in Austria, a market dominated by the local favorite son, "Red Bull"? -- Finding Distributors...
2008-11-06  Beer Distributor Question Nelson, I'm sitting in central Europe and am more in FMCG - specifically soft drinks, snacks, cigarettes, etc. and AM NOT an expert on the laws of Pennsylvania (I suspect that's what you mean by PA)...
2008-11-03  final stages of formulating a juice Rich, These are questions outside my area of expertise (I'm more in Logistics, Back Office Systems etc.) ... I'll give you my thoughts - but please check with others... - Colouring ... can be a...
2008-10-29  Beverage Startup Biz Plan Peter, Sorry; it's never been my specialization and while I've had COGs and PVC (Product Variable Costing) explained out many times, I'd have to dig... I would think though that you can tease out...
More Answers for "Beverage Distribution"


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