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Expertise
Questions about using customer data to inmprove online profitability, particularly in retailing. Topics include profiling customers using weblogs, figuring out which ads generate the highest value customers, how to reduce the numnber of 1x buyers, how to generate higher sales from current customers, customer analysis, ROI calculation, reducing discounts while increasing resaponse rates. Do you collect customer data (purchases, page views, surveys) and not really use it for anything? Want to find out how? Just ask.
Past/Present Clients
Cellular One, MBNA, SteelTorch Software, Retek Direct, CBS Sportsline, Kobie Marketing, Aerial, Tupperware, Barnes and Noble, Comcast Corporation, Home Shopping Network
Average Ratings
Recent Reviews from Users
K = Knowledgeability C = Clarity of Response T = Timeliness P = Politeness| User | Date | K | C | T | P | Comments |
|---|---|---|---|---|---|---|
| Dane | 11/07/09 | 10 | 10 | 10 | 10 | |
| Dane | 11/07/09 | 10 | 10 | 10 | 10 | |
| Dane | 11/07/09 | 10 | 10 | 10 | 10 | |
| Michael | 10/26/09 | 10 | 10 | 10 | 10 | Thank you Jim. Michael |
| Anonymous | 09/01/09 | 10 | 10 | 10 | 10 | Thank you very much for your help ..... |
Recent Answers from Jim Novo
2009-10-26 How to pay eBook resellers?:
I don't know of any easy, "no computer" way to accomplish this. What you are talking about is called an "affiliate program", and yes, the affiliates (people selling your book) will need a web site.
2009-09-24 Hosting online shopping sites:
These companies usually provide links to sample customer sites. If they don't, then I would not trust them. I don't know which of these companies might be "the best" because I think the business model
2009-08-16 Starting a online boutique:
I can't help you with finding vendors, you have to figure out what you want to sell, then find out who makes it, then see if you can buy the goods. Or find someone who will design the goods and someone
2009-07-17 HOW DO YOU CONFIRM A COMPANY IS LEGIT:
I don't understand the question, legit in what way? Honest? You could always call the Better Busines Bureau and see if there are complaints against the company or search the BBB online: http://www
2009-07-13 Accounting for consumer sales on-line:
Answering this question is a bit tough not knowing how the rest of the operation is set up, but here's a generic answer. Personally, I think the key to any web retail business, especially if you will
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