Expertise:  I`d be happy to answer questions focusing on brand-building, marketing (traditional and grassroots), PR, customer qcquistiion and retention.

Experience in the area
After covering various specialty retail markets as a wrter and editor I have seen (and
explored) the good and bad of retailing. Now, as a copywriter and marketing consultant I
have taken that experienc and helped business owner carve out their own niche through
words, images and actions.

Publications
Club Industry
Health & Fitness Business
Revolutons
Sports Edge
GearTrends
SNEWS
Powerhouse Business Journal
Sporting Goods Magazine