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Expert Profile: Margy Lang

Expertise:  Sports marketing and promotions. Sports sponsorship and partnership programs.

Experience in the area
Founder and President of Sportive Marketing, Inc. a sports marketing and event management agency headquartered in Northeast Florida who services a variety of clients in the areas of marketing and promotions of sport properties and events as well as the facilitation of product rollouts and sales driven programs for sport and recreation products. Author of several articles and series of white papers (The Stratagem Series)on sport marketing, specifically trends in marketing and promotion, and event marketing, including ticket and membership sales. Adjunct visiting instructor at Flagler College (St. Augustine FL) Sport Management Department, teaching upperclass Sport Marketing and Promotions course. Past chair and founder of the City of Jacksonville's Olympic Development Committee.

Organizations
The Sport Marketing Association Hospitality Sales & Marketing Association International

Education/Credentials
B.A. Sport Communications from Bethany College, Bethany WV M.S. Sport Management from Indiana University of Pennsylvania M.B.A. Concentration in Marketing from Clayton University, MO

Awards and Honors
2006 Alumni Achievement Award, Butler County Community College, Butler PA

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Average Ratings
Prestige Points: 200
Knowledge   9.83   Best of the best
Clarity of Response   10.0   Best of the best
Timeliness   9.67   Best of the best
Politeness   10.0   Best of the best
Number Of Questions
(in Past 24 Hours)
0
Max Questions to be Asked
(in 24 Hour period)
3
Total Questions
(since joining AllExperts)
35
Recent Reviews from Users
KnowlClarityTimePolitenessDate
1010101011/22/08
1010101011/16/08
1010101011/16/08
10101004/30/08
1010101003/04/08
User Comments
thank u very much for the answers which u have given me in these issues sir.. i have asked u too many questions but without hesitation u have answered
(gopinath on 11/22/08)
thank u very much sir, i was so much confused before. now i am very clear and so happy. thank u so much for guiding me in every moment. in sports fiel
(gopinath on 11/16/08)
great answer.. very very useful and given lot of suggestion for my carrier. i felt like my professor answered this question. thanks a lot. keep doing...
(gopinath on 11/16/08)
Good info and thorough. Thanks!!
(Maggie on 04/30/08)
thanks
(Suleman Zafar on 03/04/08)
View All Comments
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Recent Answers from Margy Lang
2008-11-27  help Presley: Hi, thanks for asking a very interesting question! I would recommend building your club's management team or board of directors by looking at several clubs who are established and have been...
2008-11-19  pre-preparation for joining in sport management.. Gopinth: The best preparation is to get a hold of the courses (curriculum) of study for the program and read the descriptions of each of the courses. And, ask your advisor for guidance in getting the...
2008-11-14  carrier in sports development... Gopinath: Hi, thanks for the interesting question. Congratulations for considering futhering your education in sport management! You are on the right course toward success by pursuing course work in sport...
2008-11-08  starting a soccer club full time Arshad: Hi, great hearing from you again. Regarding your question of opening a soccer club and the time commitment needed, I'll share with you a thought on time management and event management....
2008-11-03  Football Management Leigh: Hi, thanks for the question. YOur interest in being on the management side of the sport of football is remarkable! I would certainly pursue your interest and your goals. The first step I would...
More Answers for "Sports Business"


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