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Margy Lang


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Sports marketing and promotions. Sports sponsorship and partnership programs.

Experience in the area

Founder and President of Sportive Marketing, Inc. a sports marketing and event management agency headquartered in Northeast Florida who services a variety of clients in the areas of marketing and promotions of sport properties and events as well as the facilitation of product rollouts and sales driven programs for sport and recreation products. Author of several articles and series of white papers (The Stratagem Series)on sport marketing, specifically trends in marketing and promotion, and event marketing, including ticket and membership sales. Adjunct visiting instructor at Flagler College (St. Augustine FL) Sport Management Department, teaching upperclass Sport Marketing and Promotions course. Past chair and founder of the City of Jacksonville's Olympic Development Committee.


The Sport Marketing Association Hospitality Sales & Marketing Association International


B.A. Sport Communications from Bethany College, Bethany WV M.S. Sport Management from Indiana University of Pennsylvania M.B.A. Concentration in Marketing from Clayton University, MO

Awards and Honors

2006 Alumni Achievement Award, Butler County Community College, Butler PA

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Recent Reviews from Users

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    K = Knowledgeability    C = Clarity of Response    P = Politeness
Heirry05/21/16101010Thank you Maam Margy! I learned a .....
Prashant S Akerkar09/15/15101010Dear Margy Thanks. Thanks & Regards, Prashant .....
Jade12/21/14101010Thank you so much!
Robert09/03/141010Awesome expert to go to

Recent Answers from Margy Lang

2016-05-17 Need your help maam for my career.:

Hi and thanks for the great question.   I would recommend you go to your university and ask in the Career Services Department for graduates who are working in the field you are pursuing. I would also scheduled

2015-09-14 Sportsman personalities excelling in more than one sport:

Preshant, thanks for the interesting question.   There are plenty of examples of professional athletes who have played more than one sport. And, who have excelled in all the sports they've played. And

2014-12-19 Sports Career:

Hi, Jade. Thanks for the question, it is a very interesting one.     I will start out by citing some of the scenarios of different sports in terms of their prize monies. You'll see it varies by team versus

2014-09-01 Do you ever feel the NCAA is unfair to those who wish to join a team of an opposite sex?:

Robert, hi.  Thanks for the reach out of the question because of course it is timely and as sport evolves, the lines of separation between men's and women's sports will blur. Especially because of the

2014-08-26 Customized Sports Wear Stores:

Hi, David. I am glad you inquired about a "good customized apparel store in New Jersey" because it gave me a chance to uncover some resources that I think you'll find useful. Additionally, I uncovered


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