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Graphic Design/Expert Profile

Saul Fineman

U.S.

Available

Expertise

As a freelance graphic designer/marketing consultant for over 25 years, I have extensive experience in branding, marketing, and the conceptualization and production of all types of printed materials. This would include everything from logo design, packaging, ads, collateral, exhibit booth design, and much more. I also work on web site design conceptualization (but not the technical implementation). I have been an avid user of all things Mac since 1985 and work with programs such as Photoshop, QuarkXPress, Illustrator, InDesign, Acrobat, etc...

Experience in the area

In the mid 1980's through the early 90's, I worked in the field of advertising, marketing, and graphic design as president of an advertising/graphic design boutique with 13 employees. For the past 17 years, I have been freelancing from my home and have a consortium of experts that I work with in a "virtual" advertising agency. I am basically the creative director within this agency which includes copy writers, marketing experts, photographers, web designers and coders, as well as videographers, musicians and recording engineers.

Organizations

guru.com, LinkedIn, Southern California Masonic Lodge No. 529, Lecturer-USC Annenberg School of Communications, El Segundo Chamber of Commerce

Publications

LinkedIn.com

Education/Credentials

BFA, University of the Arts, Philadelphia, PA 1978

Awards and Honors

2007 and 2008 Pollie Award-Gold Award for Direct Mail-American Association of Political Consultants, twice awarded designer of the month at guru.com

Past/Present Clients

MGM, 20th Century Fox, Democratic National Committee, Elton John AIDS Foundation, Hanjin Shipping, Leiner Pharmaceuticals, Ritter Natural Sciences, Los Angeles Public Library System, Full Circle Opera Project, Dead On Tools, Los Angeles County High School for the Arts

Average Ratings

Recent Reviews from Users

User	Date	K	C	P	Comments
Hossein	04/11/12	10	10	10	thank you
Jim	01/31/12	10	10	10	Thank you VERY MUCH for the advice!
Sunil Mahabir	01/17/12	10	10	10
Luke	12/27/11	10	10	10	Thank you for the feedback! Very fast .....
Marie Williams	01/27/11	10	10	10	Thanks for your prompt response . . . It is .....

Recent Answers from Saul Fineman

2012-04-08 working as a freelance:

Hello Hossein, It is difficult to get work by advertising in newspapers. Most of my work comes from referrals. There are a variety of online places you might want to try. freelancers.com and guru

2012-01-30 marketing:

Call and email everyone you know. Brothers, cousins, classmates, aunts, ex-spouses— everyone has a relative in business or in a marketing department. Explain EXACTLY what you do. "I create logos and brochures

2012-01-16 Ref: question:

Because visual communication is created by design, it’s used everywhere around us. Every product that is bought or sold in the world, every element that communicates to us is a form of graphic design.

2011-10-09 logo:

Hi Mirel, Gold isn't necessarily awful for a logo. It just depends how it is used. The only way I know to simulate gold is by using a 4 color method if you aren't using gold ink or foil stamping. Silver

2011-09-13 Ref: question:

White space is used to keep the eye from getting tired and gives your design "breathing room." When you put a copy block inside a rectangle of any sort, it is best to leave white space around the copy

Graphic Design

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